Standardize support text in block email templates

[pavel-mailpoet]

Submission Review Guidelines:

• I have followed the WooCommerce Contributing Guidelines and the WordPress Coding Standards.
• I have checked to ensure there aren't other open Pull Requests for the same update/change.
• I have reviewed my code for security best practices.
• Following the above guidelines will result in quick merges and clear and detailed feedback when appropriate.

Changes proposed in this Pull Request:

Standardize the closing support text across all customer-facing block email templates to a consistent message:

"Thanks again! If you need any help with your order, please contact us at {store email}."

Previously, each template had different closing text (e.g. "We hope to see you again soon", "If anything looks off…", "Please note that couriers may need some time…"). This unifies them per the design spec.

Closes https://linear.app/a8c/issue/WOOPRD-2478

How to test the changes in this Pull Request:

Enable the block email editor feature flag at:
WP Admin → WooCommerce → Settings → Advanced → Features
(check "Block email editor" and save).

Reset existing email templates: Reset templates first:

pnpm --filter=@woocommerce/plugin-woocommerce -- wp-env run cli bash -c "wp post delete \$(wp post list --post_type=woo_email --format=ids) --force && wp transient delete wc_email_editor_initial_templates_generated"

Then visit any WooCommerce admin page — the templates will be regenerated from the updated PHP files.

Create a test order (WP Admin → WooCommerce → Orders → Add new) with a customer that has an email address, then trigger email and verify the closing paragraph in Mailpit.

• The closing paragraph reads exactly: "Thanks again! If you need any help with your order, please contact us at {store admin email}." (ending with a period, not a comma)
• The {store admin email} placeholder is replaced with the actual store admin email address
• No leftover old copy (e.g. "We hope to see you again soon", "If anything looks off…", etc.)

Milestone

• Automatically assign milestone for the next WooCommerce version

Changelog entry

• Automatically create a changelog entry from the details below.

Changelog Entry Details

Significance

• Patch

Type

• Update - Update existing functionality

Message

Standardize closing support text across all customer-facing block email templates.

[github-actions]

Testing Guidelines

Hi @triple0t ,

Apart from reviewing the code changes, please make sure to review the testing instructions (Guide) and verify that relevant tests (E2E, Unit, Integration, etc.) have been added or updated as needed.

Reminder: PR reviewers are required to document testing performed. This includes:

• 🖼️ Screenshots or screen recordings.
• 📝 List of functionality tested / steps followed.
• 🌐 Site details (environment attributes such as hosting type, plugins, theme, store size, store age, and relevant settings).
• 🔍 Any analysis performed, such as assessing potential impacts on environment attributes and other plugins, conducting performance profiling, or using LLM/AI-based analysis.

⚠️ Within the testing details you provide, please ensure that no sensitive information (such as API keys, passwords, user data, etc.) is included in this public issue.

[coderabbitai]

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ℹ️ Recent review info

Configuration used: Path: .coderabbit.yml

Review profile: CHILL

Plan: Pro

📥 Commits

Reviewing files that changed from the base of the PR and between 7038900 and 0a6b42c.

📒 Files selected for processing (8)

• plugins/woocommerce/templates/emails/block/customer-cancelled-order.php
• plugins/woocommerce/templates/emails/block/customer-failed-order.php
• plugins/woocommerce/templates/emails/block/customer-fulfillment-created.php
• plugins/woocommerce/templates/emails/block/customer-fulfillment-deleted.php
• plugins/woocommerce/templates/emails/block/customer-fulfillment-updated.php
• plugins/woocommerce/templates/emails/block/customer-partially-refunded-order.php
• plugins/woocommerce/templates/emails/block/customer-processing-order.php
• plugins/woocommerce/templates/emails/block/customer-refunded-order.php

🚧 Files skipped from review as they are similar to previous changes (6)

• plugins/woocommerce/templates/emails/block/customer-fulfillment-created.php
• plugins/woocommerce/templates/emails/block/customer-failed-order.php
• plugins/woocommerce/templates/emails/block/customer-partially-refunded-order.php
• plugins/woocommerce/templates/emails/block/customer-cancelled-order.php
• plugins/woocommerce/templates/emails/block/customer-refunded-order.php
• plugins/woocommerce/templates/emails/block/customer-fulfillment-deleted.php

---

📝 Walkthrough

Walkthrough

Updates standardized closing/support text across multiple WooCommerce block email templates: adds "Thanks again!" to several messages, converts some static lines to translatable printf strings with a store-email placeholder, and fixes minor punctuation in a few translations.

Changes

Cohort / File(s)	Summary
Printf-based store-email placeholder plugins/woocommerce/templates/emails/block/customer-cancelled-order.php, plugins/woocommerce/templates/emails/block/customer-fulfillment-created.php, plugins/woocommerce/templates/emails/block/customer-fulfillment-deleted.php, plugins/woocommerce/templates/emails/block/customer-fulfillment-updated.php	Replaced static centered paragraph text with translatable printf strings that include the <!--[woocommerce/store-email]--> placeholder; added translator comments where applicable; bumped template @version to 10.7.0 in headers.
"Thanks again!" prepended to support line plugins/woocommerce/templates/emails/block/customer-failed-order.php, plugins/woocommerce/templates/emails/block/customer-partially-refunded-order.php, plugins/woocommerce/templates/emails/block/customer-refunded-order.php	Prepended "Thanks again!" to the final contact sentence and normalized punctuation (added trailing period); retained store-email placeholder and translation wrappers; version bumps to 10.7.0 where present.
Punctuation/minor translation tweaks plugins/woocommerce/templates/emails/block/customer-note.php, plugins/woocommerce/templates/emails/block/customer-processing-order.php	Minor punctuation changes in translated strings (comma → period or punctuation adjustments) with no control-flow changes.
Changelog entry plugins/woocommerce/changelog/63463-fix-standardize-block-email-support-text	Added changelog entry noting the standardization of closing/support text across block email templates.

Sequence Diagram(s)

(omitted — changes are textual template updates without new multi-component control flow)

Estimated code review effort

🎯 2 (Simple) | ⏱️ ~10 minutes

🚥 Pre-merge checks | ✅ 3

✅ Passed checks (3 passed)

Check name	Status	Explanation
Title check	✅ Passed	The title clearly summarizes the main change: standardizing support text across block email templates, which is the primary focus of the PR.
Description check	✅ Passed	The description is comprehensive and directly related to the changeset, explaining the standardization of closing support text across customer-facing block email templates with testing instructions.
Docstring Coverage	✅ Passed	No functions found in the changed files to evaluate docstring coverage. Skipping docstring coverage check.

_{✏️ Tip: You can configure your own custom pre-merge checks in the settings.}

✨ Finishing Touches

• 📝 Generate docstrings (stacked PR)
• 📝 Generate docstrings (commit on current branch)

🧪 Generate unit tests (beta)

• Create PR with unit tests
• Post copyable unit tests in a comment
• Commit unit tests in branch fix/standardize-block-email-support-text

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[github-actions]

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[triple0t]

Looks good to me.